So you want to start working with that younger “internet” crowd, you just don’t know where to start. Well trying to work with the younger crowd seems like a good idea to me. I mean the majority of buyers that are going to absorb this market are going to be young renters and first time home buyers. I’m 25 years old and i’ve been around computers and different forms of technology since I can remeber so it doesn’t come as a problem when I need to communicate with a first time home buyer who is 21-30 years old. I know I can always find them on Facebook or MySpace and start up some type of conversation.

So what are you supposed to do if you’re not tech savvy, you don’t “do” Facebook or MySpace and you actually refer to them as “MyFace” and “SpaceBook” (Mom!)?

I would say the first thing you need to try and understand is the generation itself. You need to know what they are doing and what they are looking for. You need to know how they breathe, eat and sleep. You need to know everything.

It’s hard to do but in my experience young buyers are looking for that older responsible adult to help them with such a big decision and you might just be that adult.

I will leave you pondering how you can approach this new “first time home buyer” and walk away with the deal but if you need any help please watch this video by Guy Kawasaki. He interviews the “young” first time home buyer age group and what he finds might literally amaze you. It’s about an hour but WELL WORTH YOUR TIME! Also, If you had a chance to ask all of Facebook some questions about how they communicated and how they would like to be approached by an agent, what questions would you have for them?

http://www.veotag.com/player/?u=wgcqpthubc

Thanks to Guy and Chad Huck for showing me the video.

Have a great day,
Matt Rains
www.RETechSeminars.com